Amid the fast pace of phone calls, emails, and tight schedules, a crucial question arises: How do we make time to truly listen? How do we encourage our customers to share their experiences when time is always limited?
At the end of 2025, we invited our clients to complete our annual satisfaction survey. A brief, clear, and simple questionnaire designed to gather our clients’ experiences and expectations.
This time, as to show appreciation for their time, each response resulted in a donation to the Spanish Red Cross.
What made you most proud in 2025
Overcoming challenges and undertaking new projects were, with 62% and 52% of responses, were the most rewarding moments of 2025 according to our clients.
New ideas, simpler solutions, greater trust
Ideas and improvements also took center stage, reflecting the interest in continuing to evolve toward simpler and more personalized solutions. At the same time, trust and recommendations came up as one of our key assets, with an NPS of over +85 that highlights the team’s experience, reliability, and professionalism.
Professionalism and expertise: iPg’s standout qualities in 2025
We asked our clients what first comes to mind when they think of iPg, and more than half, 52% agreed that it was our team’s professionalism and expertise. A third valued, above all else, the speed and reliability of the support we provide, our ability to listen, and or our role as true partners.
With your help, we support the Red Cross
Thanks to our clients’ collaboration, we were able to make a donation of 1,275 euros to the Spanish Red Cross.
Mercè Salas, Head of Fundraising and Corporate Partnerships for the Red Cross in Catalonia, shared the organization’s gratitude with us; iPg is a member of its Corporate Advisory Committee in Catalonia:
“Congratulations and our sincere thanks for always keeping us in mind. The Red Cross needs people like you, who, through your trust and involvement, help us continue with our work.”
Support that drives us forward
Our clients’ participation helps us continue to improve and be more proactive in the way we deliver our services.
Thanks to the feedback received through this survey, we will be able to build on what works, reinforce what already adds value and trust; generate new ideas and useful, creative, and strategic solutions; and adapt to each client so that every project has the greatest possible impact.
Thank you for your time and trust: every contribution helps us offer a more effective, practical, and valuable support.
And if you haven’t responded to the survey yet, access the questionnaire here
